This will help add a great old-age marketing tactic called “scarcity” into your launch strategy. Next time you launch a book, set a special discounted price that’s only available for a limited time as a “release special” price. How can authors use this new feature in their book marketing strategy? Special launch pricing window I REALLY like the potential this new tool brings. The biggest benefit from using Kindle Countdown Deals is that it allows authors to set how long a discount should last on their Kindle eBook, before reverting back to the original retail price. That means, if you’re an author who has published a Kindle eBook via your KDP Dashboard, you have a new tool available to incorporate into your Amazon sales strategies. This is a new tool that allows authors to provide readers with time sensitive discounts for their Kindle eBooks. Amazon’s addition to their KDP Select digital publishing platform – Kindle Countdown Deals.Īvailable to authors at and .uk.
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